Interline Identities: Kayla Marci, Market Analyst for EDITED
The Interline talks to Kayla Marci, Market Analyst at EDITED, about how far data can offer certainty at fashion retail's most uncertain time.
The Interline Will Report From Inaugural Digital City Expo in March 2020
Taking place in The Interline’s home city, the Digital City Expo – part of a multi-day Digital City…
eCommerce Backends: Our Editorial Focus for December 2020
From machine learning models for smart product recommendations and behavioural analysis, to real-time sales insights and conversion optimisation, a lot is happening behind the scenes in eCommerce.
The eCommerce Explosion: Our Editorial Focus For November 2020
The explosion of eCommerce has been accelerated by COVID, as retailers and DTC brands figure out how to recreate and enhance the physical shopping experience in a world where digital channels dominate.
Free Postage: Fashion’s Big, Bad Idea
Free postage has become a trap from which many brands cannot break free without risking market share. It is right up there with the ‘free plastic carrier bag’ as one of retail’s big, bad ideas.
Smart Cities Need Smart Retail: An Interview With SixSq
Online shopping behaviour is tracked and analysed, delivering a different experience to consumers. If high street stores want to compete, they need to be able to react in similar ways
Amazon: What To Expect When Retail’s Loss Leader Gets Physical
Amazon Go previews the retail giant's concept of physical stores. But what about the Amazon retail business model? Loss-leading is about to get physical.